NapkinAds

Clients vision

The client sought a simple yet responsive landing page that would build trust and convert restaurants and bars into becoming venue partners for their napkin advertising network.

Previous challenges

Like many traditional advertising companies transitioning to digital, NapkinAds faced significant challenges in effectively communicating their value to modern advertisers who expect detailed analytics and clear ROI metrics.

The main obstacles included their inability to showcase real-time reach and effectiveness data, a limited online presence that didn't reflect their extensive distribution network, inadequate visualization of client engagement metrics, and a complex pricing model that often confused potential clients.

Solution

We designed and developed a modern, high-performance website focused on informing visitors and driving conversions.

Simple websites often perform best. The NapkinAds team wanted a straightforward site that would demonstrate the effectiveness of napkin advertising. We achieved this by showcasing statistics, social media content, and press coverage.